Approved Precedents
Give the AI a library of on-brand examples to learn your style from.
What this does
Approved Precedents are real examples of content you consider on-brand. The AI uses them as reference, so showing it good work is often more effective than describing it.
How to use them
- Add posts, emails, or copy that nail your voice.
- Cover a range — different channels and formats — so the AI has good references for each.
- Remove anything that no longer represents the brand.
When output drifts from your style, the fastest fix is usually adding two or three strong precedents that show what "right" looks like.
Related articles
See Brand Memory for facts and rules that complement these examples.
Last updated 2026-06-11