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Connect your first integration

Link a social, analytics, email, or CMS account so Berchtold can publish and measure.

What this does

Connects an external account — like a social channel, Google Analytics, or WordPress — so Berchtold can publish content and pull in performance data.

Before you start

  • You need permission to authorize the account you're connecting (for social pages, you usually need to be an admin of that page).
  • Connections are made at the brand level, in Brand Configuration → Connections.

Step-by-step

Open Connections

Go to Configuration → Connections for your brand.

Choose a service

Pick the service to connect (e.g. Google, Meta, X, LinkedIn, Buffer, Mailchimp, ActiveCampaign, WordPress, Canva).

Authorize

You'll be sent to the provider's sign-in to grant access, then returned to Berchtold. The connection shows as active when it succeeds.

If a connection later shows an error, its access token likely expired or was revoked. Open Connections and choose Reconnect to refresh it.

Troubleshooting

  • Authorization failed or looped back? Make sure pop-ups aren't blocked and that you're an admin of the account you're authorizing.
  • Greyed-out service? Some integrations are gated by your plan or a feature flag — see Why is a feature greyed out?.

Next: publish your first post.

Last updated 2026-06-11