Scheduling & the queue
Schedule posts for a specific time or add them to a recurring queue across channels.
What this does
Explains your options for when a post goes out: publish now, schedule for a specific time, or add it to the queue.
Your options
- Publish now — Sends immediately (or to the approval queue first, if your brand requires approvals).
- Schedule — Pick an exact date and time per channel.
- Queue — Drop the post into your scheduled lineup to go out at your next available slot.
Step-by-step
Finish your draft
Compose the post and select its channels.
Choose timing
Use the scheduling control to publish now, set a time, or add to the queue.
Confirm
Review the summary — channels, timing, and any approval step — then confirm.
If your brand uses approvals, scheduled posts still pass through the approval queue before publishing. Build in time for review.
Troubleshooting
- Post didn't publish at its time? Check the approval queue — it may be waiting on a reviewer. Also confirm the channel's connection is still active.
Related articles
If you publish through Buffer, see Buffer publishing.
Last updated 2026-06-11